Your system is complex, like all of them.
What sets it apart is how simple it is to use.
Product design for SaaS and on-premise systems.
I turn complex tools, management systems, ERPs and CRMs, into powerful allies of productivity.
What happens
Easier said than done
Users make costly mistakes: the software is unclear and the feedback nonexistent.
The learning never ends
Employees struggle to learn or memorize steps that are cumbersome, and often senseless.
Productivity foots the bill
It's not the single employee slowing down, it's the whole company. And we know: one wrong entry is a lost client.
Sound familiar?
Why it happens
It simplifies nothing at all
The software is just an exact copy of the company system's complexity.
Impenetrable language
Labels, acronyms and steps only the person who designed the software can understand.
Too many steps for one action
Every task is a chain of cumbersome steps, easy to get wrong and hard to memorize.
What I'll do
I test the software on site
I try it, in the company when possible, and use it alongside the employees, studying the product and the company's routines.
I map frictions and pain points
I pinpoint the user's difficulties to see where time is lost and where mistakes happen.
I simply simplify
I streamline processes and steps, and find strategies to lower the risk of error and raise productivity.
What you get
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A friction map
Argued and tested, no guesswork: where and why time is really lost or mistakes are made.
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A simplified user journey
Fewer steps and clear feedback, to clear up doubts and work safely.
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Simple, effective UX writing
Using the language of the people at work, it's easy to find your way and not slip.
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Prototypes and a design system
Consistent, reusable components.
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Clear handoff
Ready specs that follow the developers' requirements, to build the MVP.
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Usability testing
To improve the MVP with real data and leave nothing to chance.
Where should we start?
Expertise
Award-winning
UI/UX for Italy's EdTech Startup of the Year 2024.
Product Designer
6+ years across software, edtech and games.
On site, with you
I study the software where it lives: among your users and your rhythms.
Perfect if…
Good fit: Software that needs a real redesign
Management systems, ERPs, CRMs, cloud or on-premise, that genuinely need rethinking.
Good fit: A project in ideation or development
There's time to study it, test it and do it with quality.
Not a fit: Launching in days
With the deadline at the door you only do damage: quality and rigour take time.
Got something in your backlog?
Let's turn complexity into productivity.
Send me access to your software or a demo of it:
Three concrete observations back within 48 hours. For free.
Want to walk me through your software directly?